Skip to main content
On Demand

Legal Marketing Ethics 101

Total Credits: 1 including 1 General

Average Rating:
Credit Type:
Legal Ethics |  Law Practice Management
Roy Ginsburg
Course Levels:
1 Hour 01 Minutes
Access for 60 day(s) after purchase.


Everyone knows lawyers are not supposed to chase ambulances, but do you really know what that means? What are the ethical traps that lawyers unintentionally fall into when placing information on their websites? Is it okay to say you “specialize” in an area of law? Refresh your memory of the basic marketing ethics rules that you haven’t looked at since you took the MPRE. There are even some funny TV ads to educate you and entertain you!



Roy Ginsburg's Profile

Roy Ginsburg Related Seminars and Products

Roy Ginsburg is an attorney in Minneapolis, Minnesota with more than 35 years of experience practicing with large and small law firms, as well as serving as in-house counsel.

For the past 15 years, Roy has also been a coach/consultant for individual attorneys and law firms in the areas of business development, practice management, and strategic and succession planning. In addition, he helps solo practitioners and small law firm owners sell their practices when approaching retirement.



Overall:      4.8

Total Reviews: 27


Kaitlyn S - Allenstown, New Hampshire

"ethical marketing tips"

John S - Ashburn, Virginia

"I learned about Super Lawyers and how they're selected. "

David S - Lewiston, Maine

"Take care describing specialized services."

Elizabeth K - Lewiston, Maine

"Review my state's rules closely"

Alice R - Arlington, New Mexico

"I’m going to go review the wording in my bio!"

Sarah R - Bangor, Maine

"Making sure website bios are not misleading in any way."

Ruben A - Las Cruces, New Mexico

"Good information about legal advertising"

David J - Suttons Bay, Michigan

"Realize that offensive ads may not result in discipline"

George K - Koloa, Hawaii

"I already use the suggestions"

Casey W - El Paso, Texas

"The information about being cautious using specialization in advertising was very helpful. And the discussion about avoiding comparing your firm to others was also insightful."